The logo of Baidu's AI chatbot Ernie Bot is displayed near a screen showing the Baidu logo, in this illustration picture taken June 28, 2023. REUTERS/Florence Lo/Illustration Acquire Licensing RightsBEIJING, Oct 17 (Reuters) - Chinese technology giant Baidu (9888.HK) on Tuesday unveiled the newest version of its generative artificial intelligence (AI) model, Ernie 4.0, saying its capabilities were on par with those of ChatGPT maker OpenAI's pioneering GPT-4 model. He also showed Ernie 4.0 creating advertising posters and videos. Baidu, owner of China's largest internet search engine, is at the forefront of AI models in China amid a global craze over the technology sparked by the introduction of ChatGPT last year. In August, Baidu was among a number of firms to receive government approval to release AI products to the public.

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Persons: Ernie Bot, Florence Lo, Ernie, Robin Li, ChatGPT, Baidu, Yelin Mo, Eduardo Baptista, Brenda Goh, Christopher Cushing Organizations: Baidu, REUTERS, Rights, HK, Thomson Locations: Rights BEIJING, Beijing, China, United States